The Birth of SARI

                                      

Fashion.  I don't quite remember when I actually began to like fashion.  But I'm one who would frequently criticize the way people dress themselves.  Some are funny, some are weird.  While they are the 'out-of-fashion' creatures (as I would call them), I still sense a rare feeling for them, admiring their uniqueness in style and their ability to turn heads around as they walk pass people.  From 'ka-weirdo-han',  I thought "hmmm, kakaibang fashion ito".  Maybe it's the way they walk or their way of successfully mixing colors and prints in a style that is uniquely their own.  Ahhh, fashionista sila!

I guess I began experimenting with fashion after getting hooked-up with that idea.  I then thought of creating designs that would make people open their eyes to new trends and style, yung kakaiba. Then  SARI Collection was born.

1. This was the very first ad of SARI.  Noticed the shadows on the header?  Well, I didn't have much photos to put that time so I tried to fill the space by doing that.  And (i think) it worked.

Yes, that's me with the white sleeved shirt.


I go by the name of Alan Soriano.

1. And my story begins here.

I completely had no idea on how or where to start.  I began sketching a woman's figure first.  And mind you, it wasn't easy.  I struggled hard to sketch a woman's figure in diferrent poses.  Naka pamewang, nakatagilid, front view, nakatalikod pero naka-sulyap ang mukha sa harap..... , whoa! Why was it that hard?  I have watched quite a number of fashion videos and they sketch stunning designer-clothesinn no time at all.  After almost a month, I then thought to myself that I could start designing clothes already.  I sketched body forms beauuutifully!  Then real business began.

   

              SARI     

       NOW OPEN                      

  FOR   BUSINESS

Alan Soriano Owner & Fashion Designer SARI Collection